The Victoria’s Secret annual
fashion show was cancelled this year.
The brand finally confirming the news said the
decision to cancel the show was reportedly to “evolve the marketing of
Victoria’s Secret.”
Chief financial
officer of the Victoria’s Secret parent company during the company’s third
quarter earnings call speaking said“We’ll be communicating to customers, but
nothing [will change] that I would say is similar in magnitude to the fashion
show.
“Given the decline in
performance at Victoria’s Secret, we have substantially pulled back on capital
investment in that business while we focus on ensuring that our merchandise
resonates with customers,” the brand added.
The brand recently
added some new Angels to the lineup.